How Amazon Sellers Can Prevent Stockouts with Inventory-Aware Advertising and Repricing
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer) For Amazon sellers, inventory, advertising, and pricing are closely connected. Yet many brands still manage them separately, leading to wasted ad spend, stockouts, and lost rankings. In the latest episode of If […]
Stop Wasting Amazon Ad Spend on Products Headed for Stockouts
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer) Advertising helps drive sales—but if your inventory can’t keep up, it can also accelerate stockouts. In the latest episode of If You Don’t Have It, You Can’t Sell It, Craig Barnell and […]
Amazon Sellers Are Wasting Ad Spend on Products About to Go Out of Stock
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer) For sellers on Amazon, advertising is often viewed as a growth lever. More visibility usually means more traffic, more conversions, and more sales. But what happens when those ads continue driving demand […]
How Forecasting Helps Sellers Avoid Advertising Themselves Out of Stock
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). As ecommerce brands scale across channels, advertising and inventory decisions are increasingly connected. In this episode of If You Don’t Have It, You Can’t Sell It, Craig and Ryan break down a […]
How Brands Increase Prices During Inflation Without Losing Customers
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Inflationary pressures and rising costs challenge every e-commerce brand, especially those operating across multiple channels. In this episode of “If You Don’t Have It, You Can’t Sell It,” Ryan and Craig break […]
How Forecast-Driven SKU Decisions Power Scalable Ecommerce Growth
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Growing an ecommerce catalog is not just about adding more SKUs. It is about forecasting which SKUs to add, when to add them, and how they fit into the broader demand picture. […]
How Fishers Finery Solves MCF Inventory Challenges with Smart AI Forecasting
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). As ecommerce brands grow beyond Amazon, staying in stock becomes increasingly complex—especially when Amazon serves as the fulfillment engine for multiple sales channels. In this episode of “If You Don’t Have It, […]
Where Amazon Supply Chain Services Fall Short
You can have the most advanced fulfillment network in the world and still lose sales. As ecommerce brands expand beyond Amazon into Shopify, Walmart, DTC, wholesale, and other marketplaces, inventory planning is often the real bottleneck. Products move faster, demand fragments across channels, and small forecasting mistakes quickly turn into stockouts, excess inventory, or inventory […]
How Inventory Optimizer Built Forecasting That Scales with Real Sellers
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). In this episode of “If You Don’t Have It, You Can’t Sell It,” Craig and Ryan break down the product decisions and forecasting improvements that shaped how sellers operate today. Every change […]
How to Track Lost Sales: What You Need to Know About Your Demand in 2026
Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Lost sales don’t always show up clearly in your reports—especially during peak periods like Black Friday and Cyber Monday. In this episode of “If You Don’t Have It, You Can’t Sell It,” […]
What This Q4 Is Teaching eCommerce Brands About Forecasting
Featuring Ryan Carbone (Director of Support & Product Implementation at Inventory Optimizer) and Craig Barnell (Director of Customer Insights at Inventory Optimizer; COO at Fishers Finery). Q4 is in full swing, and for most eCommerce brands, it’s the ultimate test of planning, agility, and inventory accuracy. In this episode of If You Don’t Have It, […]
Behind the Build: From Spreadsheets to AI-Driven Forecasting
Featuring: Ryan Carbone (Director of Support & Product Implementation at Inventory Optimizer)Craig Barnell (Director of Customer Insights at Inventory Optimizer; COO at Fishers Finery) Every product has an origin story. For Inventory Optimizer, it started with one spreadsheet, a growing brand, and a simple goal: never run out of stock again. In this episode, Ryan […]
5 Ways the Shopify + Inventory Optimizer Integration Saves You Time and Money
Running a Shopify store is exciting — but inventory management can quickly turn into a full-time headache. One month you’re scrambling to restock best-sellers, the next you’re sitting on excess inventory that ties up cash and racks up storage fees. That’s why Inventory Optimizer now integrates directly with Shopify. This integration takes the guesswork out […]
Successful Amazon Sellers Need More Than AWD for the Best Restocking Software
Have you ever had inventory at a warehouse for a high-selling SKU with no stock available to buy at FBA? If your business utilizes Amazon Warehousing and Distribution (AWD), you must have a separate replenishment software that tells you how much product needs to go into fulfillment—for Amazon and Multi-Channel Fulfillment. AWD has certain benefits, […]
Accurate Inventory Levels are Really Important for Sellers on AWD
There’s nothing more crucial for Amazon sellers than having accurate inventory levels. Read on to learn why having precise inventory forecasting and levels in AWD is crucial if you’re doing business on Amazon. ✅ The proper inventory levels will allow your brand to optimize fulfillment performance and lower costs One of the criteria for an […]
How to Prevent Stockouts with Superior Demand Forecasting
For some sellers, stockouts can feel inevitable. Many brands struggle with: ❌ Inadequate forecasting (inaccurate reporting) ❌ Poor cash flow management ❌ Inefficient stock replenishment This results in overstock and out-of-stock situations. Compounding the problem, inconsistent product availability negatively impacts customer satisfaction, leading to lost sales opportunities and increased carrying costs. Plus, running out of […]
Don’t Let Chinese Tariffs Compromise Your Profits
How are small online sellers handling the trade war with China? Last week, Inventory Optimizer’s Director of Support and Product Implementation, Ryan Carbone, sat down with the COO of a 7-figure ecommerce seller to discuss Chinese tariffs and their impact on small businesses. Craig Barnell is the Cofounder of Fishers Finery, a digitally native brand […]