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How Amazon Sellers Can Prevent Stockouts with Inventory-Aware Advertising and Repricing

Laptop computer in an office with the screen displaying the Inventory Optimizer dashboard. Boxes of stock on a desk and shelf in the background.

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer) For Amazon sellers, inventory, advertising, and pricing are closely connected. Yet many brands still manage them separately, leading to wasted ad spend, stockouts, and lost rankings. In the latest episode of If […]

Stop Wasting Amazon Ad Spend on Products Headed for Stockouts

Laptop computer in an office with the screen displaying the Inventory Optimizer logo. Boxes of stock and folded jeans on a shelf in the background.

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer) Advertising helps drive sales—but if your inventory can’t keep up, it can also accelerate stockouts. In the latest episode of If You Don’t Have It, You Can’t Sell It, Craig Barnell and […]

Amazon Sellers Are Wasting Ad Spend on Products About to Go Out of Stock

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer)  For sellers on Amazon, advertising is often viewed as a growth lever. More visibility usually means more traffic, more conversions, and more sales. But what happens when those ads continue driving demand […]

How Forecasting Helps Sellers Avoid Advertising Themselves Out of Stock

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). As ecommerce brands scale across channels, advertising and inventory decisions are increasingly connected. In this episode of If You Don’t Have It, You Can’t Sell It, Craig and Ryan break down a […]

How Brands Increase Prices During Inflation Without Losing Customers

Desktop computer monitor in an inventory warehouse full of packages with Inventory Optimizer logo displayed

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Inflationary pressures and rising costs challenge every e-commerce brand, especially those operating across multiple channels. In this episode of “If You Don’t Have It, You Can’t Sell It,” Ryan and Craig break […]

How Forecast-Driven SKU Decisions Power Scalable Ecommerce Growth

Fully stocked warehouse with Inventory Optimizer logo in front of inventory

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Growing an ecommerce catalog is not just about adding more SKUs. It is about forecasting which SKUs to add, when to add them, and how they fit into the broader demand picture. […]

How Fishers Finery Solves MCF Inventory Challenges with Smart AI Forecasting

Double desktop computer monitors showing Fishers Finery logo and Inventory Optimizer dashboard

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). As ecommerce brands grow beyond Amazon, staying in stock becomes increasingly complex—especially when Amazon serves as the fulfillment engine for multiple sales channels. In this episode of “If You Don’t Have It, […]

Where Amazon Supply Chain Services Fall Short

Open shipping container at a port that's almost empty because of poor inventory forecasting

You can have the most advanced fulfillment network in the world and still lose sales. As ecommerce brands expand beyond Amazon into Shopify, Walmart, DTC, wholesale, and other marketplaces, inventory planning is often the real bottleneck. Products move faster, demand fragments across channels, and small forecasting mistakes quickly turn into stockouts, excess inventory, or inventory […]

How Inventory Optimizer Built Forecasting That Scales with Real Sellers

Tablet screen illuminated with supply chain routes in a warehouse with boxes and shipping containers.

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). In this episode of “If You Don’t Have It, You Can’t Sell It,” Craig and Ryan break down the product decisions and forecasting improvements that shaped how sellers operate today. Every change […]

How to Track Lost Sales: What You Need to Know About Your Demand in 2026

Man in storeroom with near empty shelves. Tablet screen demonstrating lost sales with downward arrows

Featuring Craig Barnell (Director of Customer Insights, Inventory Optimizer; COO, Fishers Finery) and Ryan Carbone (Director of Support & Product Implementation, Inventory Optimizer). Lost sales don’t always show up clearly in your reports—especially during peak periods like Black Friday and Cyber Monday. In this episode of “If You Don’t Have It, You Can’t Sell It,” […]

How to Prevent Stockouts with Superior Demand Forecasting

Shipping warehouse filled with stacked boxes with a shelf in the center of the room with boxes ready to be shipped

For some sellers, stockouts can feel inevitable. Many brands struggle with: ❌ Inadequate forecasting (inaccurate reporting) ❌ Poor cash flow management ❌ Inefficient stock replenishment This results in overstock and out-of-stock situations. Compounding the problem, inconsistent product availability negatively impacts customer satisfaction, leading to lost sales opportunities and increased carrying costs. Plus, running out of […]

Your Amazon Business Needs to Take Advantage of the 90 Day Tariff Pause

Man holding a tablet at a shipping port with boxes of inventory around and shipping containers being loaded by cranes in the background.

Amidst economic uncertainty, strategically leveraging service levels and lead times is more important than ever. Inventory Optimizer sat down with the COO of an 8-figure Amazon seller to discuss how their brand utilizes Inventory Optimizer to navigate fluctuating tariffs and maintain critical control over inventory, ordering, and supply chain management. Your Amazon business needs to […]

Don’t Let Chinese Tariffs Compromise Your Profits

Office with skyscrapers out the window and boxes of inventory against the wall. Hand pointing at an illustration of shipping lanes.

How are small online sellers handling the trade war with China? Last week, Inventory Optimizer’s Director of Support and Product Implementation, Ryan Carbone, sat down with the COO of a 7-figure ecommerce seller to discuss Chinese tariffs and their impact on small businesses. Craig Barnell is the Cofounder of Fishers Finery, a digitally native brand […]